Arbing? Diversify.

Niki Scevak points out that Google’s deactivating made-for-AdSense sites – which aren’t really arbitrage since they take risk. (More at Jensense.) Seems like their true crime wasn’t diversifying their revenue, since the big comparison shopping sites all have a healthy hunk of their cash coming from the same sort of AdWords-to-AdSense ‘arbitrage’. Unless Google’s going to shut off Shopping.com & NexTag (not bloody likely…)